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1© 2015 Capsim Management Simulations, Inc.
PRÄSIDENT
OBAMAS YALI PROGRAMM
fűr junge afrikanische Fűhrungskräfte
Date: June 2015
Samir Khezzar
2© 2015 Capsim Management Simulations, Inc.
YOUNG AFRICAN LEADERS INITIATIVE
youngafricanleaders.state.gov
Programm-Information▶ YALI besteht seit 2010
▶ Investition in die nächste Generation
▶ Unterstuetzung von jungen afrikanischen Fuehrungskraeften
▶ Frieden und Sicherheit in Afrika stabilisieren
3© 2015 Capsim Management Simulations, Inc.
MANDELA WASHINGTON FELLOWSHIP
60% der afrikanischenBevőlkerung ist unter35 Jahre alt
ZielgruppeFűr das Programm werden aufstrebende Fűhrungskräfte ausgewählt,
die bereits begonnen haben oder planen ein Unternehmen in Afrika
zu grűnden.
AufgabeDas “Business & Entrepreneurship Institute” bringt die Teilnehmer in
Kontakt mit unternehmerischen Fragestellungen und bildet
technische und Fűhrungskräfteeigenschaften aus in den Bereichen
▶ Strategie
▶ Management & Organisation
▶ Marketing
▶ Innovation & Technologie
▶ Märkte und Schwellenländer
▶ Risikoanalyse
▶ Geschäftsplanung sowie
▶ Soziale Verantwortung
6© 2015 Capsim Management Simulations, Inc.
PLANSPIELAUSWAHL
„It was obvious that the carefully selected group of 25 Business and
Entrepreneurship Fellows – part of a flagship program of the Young
African Leaders Initiative set up by President Obama in 2010 – was
enormously talented and yet their business knowledge and
experience was often tightly confined along functional lines.“
Dr. John Michel
Associate Professional Specialist at Mendoza
7© 2015 Capsim Management Simulations, Inc.
Getting Started – Individual Exercises
STUDENT RAMP-UP
❯ Introductory Lesson Video
❯ Student Team Member Guide
❯ Rehearsal Tutorial
❯ Situation Analysis
PRACTICE MODE
• Up to 8 rounds
COMPETITION MODE
• Up to 8 rounds
8© 2015 Capsim Management Simulations, Inc.
DECISION AREASDECISION AREAS
❯ HR
❯ TQM (Total Quality Management)
❯ Labor Negotiations
❯ Advanced Marketing
Students need to coordinate strategy and tactics
across the following areas of their company:
R&D (Research & Development)
MARKETING
PRODUCTION
FINANCE
ADDITIONAL MODULES
9© 2015 Capsim Management Simulations, Inc.
DECISIONS - R&D
❯ Ensure the perceived age of the
product meets customer demands
❯ Build the quality and reliability (MTBF)
of the products
❯ Invent new products to address the
changing marketplace and take
advantage of new opportunities
❯ Determine the specifications of the
products to meet customer expectations
10© 2015 Capsim Management Simulations, Inc.
DECISIONS - MARKETING
❯ Set the price of your products
❯ Build customer awareness through
investing in promotion
❯ Establish a sales force and distribution channels
❯ Set the sales forecast for your products
11© 2015 Capsim Management Simulations, Inc.
DECISIONS - PRODUCTION
❯ Purchase machinery to automate
them in your facilities
❯ Buy or sell capacity on your
product lines
❯ Set production schedule
❯ Manage the majority of the
company’s fixed assets
❯ Staff your facility with workers
12© 2015 Capsim Management Simulations, Inc.
DECISIONS - FINANCE
❯ Acquire capital to fund growth and operations:
• Issue stock
• Short-term debt
• Issue long-term bonds
❯ Issue dividends to your shareholders
❯ Balance your debt portfolio
❯ Manage your Performas
21© 2015 Capsim Management Simulations, Inc.
ERGEBNISSE
Dr. John Michel
Associate ProfessonalSpecialist at Mendoza
„For many, Capstone was an eye opening experience at the
integrative elements of business success. The simulation is carefully
designed so that it is not possible to generate desired business
success from excellence in a single funtional area, all areas
must be aligned. Several participants commented that this
significantly altered the way they think about their
businesses and are planning immediate changes upon
their return.“
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22© 2015 Capsim Management Simulations, Inc.
ERGEBNISSE
„My goal was to take the simulation experience home to
Zimbawe because we need strategists now, and this forces
leaders to think about the bigger picture, about five, six, seven
different departments and their effect on the end goal.“
Takunda Chingonza
Co-Founder of NeoLabTechnologies und YALI Teilnehmer
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23© 2015 Capsim Management Simulations, Inc.
ERGEBNISSE
Professor of Marketing Dr Peter Opio
Co-Teacher of the simulation
„The experience helped participants break their assumptions
because they have to think broad, they have to think on their feet,
and they have to look at all the different aspects of business at
once.“
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24© 2015 Capsim Management Simulations, Inc.
ERGEBNISSE
„Capstone gives the opportunity for them to practice what team
leadership, decision-making using robust data and evidence is
all about.
I have taught human resources management, I‘ve taught strategy,
but no product brings this out more realistically and more robustly
than Capstone. It is fun – but it shakes them.“
Professor of Marketing Dr Peter Opio
Co-teacher of the simulation
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25© 2015 Capsim Management Simulations, Inc.
ERGEBNISSE
„The University of Notre Dame has been great in teaching us to
come together… saying Africa can get better by bringing everyone
together… and what the simulation did for us was to say ‚we are
running a company‘, it‘s not your company, it is not my company,
it‘s our company. When we lose, we lose together. You can‘t
point fingers.“
Lerato Tshabalala
Editor & Writer
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26© 2015 Capsim Management Simulations, Inc.
Werkzeuge, Ausbildung und Technologien zur Főrderungvon afrikanischen Führungskräften
YALI NETWORK
The YALI Network provides virtual resources and vibrant physical spaces to equip young African leaders with the skills and connectionsthey need to foster change in their communities and their countries. Established by the President in April 2014, the Network already includes more than 130,000 members.
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