lean innvotion: grössere erfolgschance oder mindestens früh scheitern
TRANSCRIPT
Fredi Schmidli
IMPACTHUB Zürich, 17. September 2015
Lean Innvotion: Grössere Erfolgschanceoder mindestens früh scheitern …
117.09.15 www.pragmatic-solutions.ch
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Fredi Schmidli
• Economist and BA• Management Teams in various functions• Entrepreneur• Business Angel and Board Member of www.startangels.ch• Partner of www.pragmatic-solutions.ch
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Goal: To improve the success rate
Source: Ash Maurya «Running Lean»
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• 66% of successful products/companies significantly change original business idea
• Develop product in half the time and at half the cost (GE)
• Reduce failure: “wrong” product and “premature” scaling
• "Using lean methods across a portfolio of start-ups will result in fewer failures than using traditional methods“.Steve Blank: https://hbr.org/2013/05/why-the-lean-start-up-changes-everything
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Core Lean Principle
Get out of the building
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Traditional versus lean approach
Source: Ash Maurya: Running Lean
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Lean Innovation is …
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a company culture touching all aspects:Values, Leadership, Incentives, Empowerment, Organization, Accountability, …
not a collection of tools
A culture can not be copied easily !
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Lean Innovation Framework
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Lean Innovation Framework
Customer Discovery
Customer Validation
Customer Creation
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Each assumption is validated via an experiment with Build-Measure-Learn feedback loop
Is problem worth solving, are people willing to pay, is business model profitable, repeatable and scalable
Assumption of plan A, …
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More Information• [email protected]
• Link for today‘s presenation:
http://de.slideshare.net/pragmaticsolutions
• Link on how to apply Lean Innovation with an example :
http://de.slideshare.net/pragmaticsolutions/angel-day-lean-
innovation-how-to-increase-the-success-of-startups?related=2
• Next Lean Innovation Training in Zürich:
• 1./2. December, 2015http://pragmatic-solutions.ch/training.php?KP=20&TITLE=Lean%20Innovation%20Training
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agility accelerates ...
DISCUSSION
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